Sunday, April 26, 2015

Ford Foundation & its fake funding




An insight:
Divide and rule was the policy that facilitated the British rule in India for close to 150 years. That was quite a significant duration after all. Talk about India in 2015 and you will agree that, though we have the luxury of having handpicked rulers at the helm, the core principal to stay in contention for power remains the same. Appeasement policies used by the leaders to fetch votes is not veiled anymore. India has been literally an independent nation since 1947 but, unfortunately, those who are ruled, aren’t. And this huge rift in the system has exposed our gray area to the world. Those keeping a close tab on the development of events here would know that India is no immune to communal strife either. And if you manage to manipulate the adrenaline driven staunch natives living in the so-called educated suburbs, you have successfully pressed the panic button. The ugly game of thrones happening here is seen and enjoyed by opportunists from all over the world who have been a counterfeit well-wisher to India. They exercise their virtuous name to get into the scheme of things & then start bugging it right from the core. And they have done a commendable job!! Those blessed with a prodigious brain have been prompt enough to evaluate the power of Indian market & forge their way to recognition.


Speculation:
The latest news reveals that the reputed Ford foundation of America is under the scanner of India government. Curbing has been imposed after Gujarat’s administration reported against the US-based international philanthropy. In a letter seeking righteous action against Ford Foundation, the Gujarat govt. blamed it for “interfering in the internal affairs” of the country & “assisting communal disharmony” through an NGO run by social activist Teesta Setalvad, a well-known campaigner seeking justice for 2002 riot victims.
It is also claimed that Setalvad & her husband Javed Anand whose NGO get the major chunk of their funding through Ford Foundation, together are indulged in covert activities which don't augur too well for the goodwill of the nation.
The two trusts run by the couple has received approximately $500,000 from Ford Foundation after the 2002 riots in the name of social upliftment of the riot survivors. But a closer look at the real picture reveals that the funds are being utilized for the despised activities. A report also claims that the foundation had little role to play in the politically motivated riots of Saharanpur, UP that took place last year.
Rajni Patel, the state’s junior home minister says, “Our probe revealed that … the money raised for the 2002 riot victims was used to carry out a sustained campaign against the Gujarat government in India and abroad. This amounts to interference in the state and also anti-national”. If the aforesaid statement holds any truth then India’s persona is being muddled globally, which is not at all a welcome sign.

Inference:
A word of caution to all the pseudo well-wishers of the country is that, if at all you nurture a detrimental intent which is not in the good interest of the nation, please do away with it. Just because Indian law is liberal in its approach & foreigners are being leveraged to contribute to the organizations on humanitarian background under Foreign Contribution Regulation Act (FCRA), doesn’t mean that we are completely blind eyed towards the encroaching activities taking place around us. And once confirmed, even a giant organization as big as Ford Foundation can be dealt with severity. It’s just a matter of time that people from all over the world start understanding the fact that religion barrier can’t supersede the interest of a nation & it’s subjects.
My urge to our cognizant government is that they must put the integrity of the country as their top priority & shouldn’t let the reputation of the nation being sabotaged deliberately. Let’s stay vigil & start looking at things with a more rational approach.
Source of the latest update about Ford Foundation is: Hindustan Times




Tuesday, April 7, 2015

Smart makeover tips for your bedroom

Home is not just a residing place, rather it is a close confine where we relish some of the best moments of our lives. Taking care small things can turn our bedroom into a sight worth beholding! Ideally our bedroom must be a soothing & relaxing retreat, that billows us with eternal bliss. Let these bedroom-designing tips inspire you every day & induce a new vigor in your life. 

Spice Up Plain Walls With Pattern: Walls make for the building blocks of any house & are pretty much available to unveil your artistic intrusion. What else can serve your purpose better than the wall of your home? Frames, paintings & other souvenirs could be the accessories to show up the creative person in you.

Apt use of space above headboard: Headboard is again one of the most vital places to project your room differently. But without doing much we can opt for soothing lights, a striking frame or color variant can have a befitting effect on your demeanor.

Mirrors: Mirrors resembles a true self. We must acknowledge the fact that self-obsession is a potent force that drives us towards success with greater zeal. Let’s spice up our vigor with mirrors around.

Declutter & refresh your space: Most of the people, in pursuit, to showcase the artistic person in them, go on a decoration spree without noticing the fact that they are messing the things up. Try to make things simple & sober, a decluttered wall will do much good to the hygiene quotient (read: style) of your living room.

Lighting: Light eliminates gloom, a message that is audible loud & clear. Good lighting in the living area is also a channel to keep us pumped up & rejoiced.

Color combination: Our lives are made up of various pigments. And they show up in different ways as & when we are subjected to various circumstances. Bejewel the walls of your house with contrasting shades that better depicts your mood & flair.


Furniture: One of the ways to measure the elegance quotient of any classy mason is the kind of furniture it houses. Furniture breathes life into the living area & accords any home with a touch of élan. 
Conclusion: Don't be too generic with the selection of furniture & styling accessories for your house. Make every penny of your hard earned money count when you are out making purchases for your beloved house.

Saturday, April 4, 2015

Call-to-action button of Facebook



What an asset Facebook has been to us! Talk about social activities, fun stuff or staying close to friends, the social media site has been the aptest induction to our lifestyle since 2004. And I hope most of us would agree upon it. Besides, it has been one of the most pleasant gifts to the businesspersons aspiring to expand their empire. For those who have been actively promoting their product on social media, Facebook has been their most loyal counsel.

For the competitive entrepreneur in us, Facebook has leveraged multiple benefits like ad campaigning, post promotion, organizing events, product branding, retargeting customers through remarketing & directing the fan page traffic via a legitimate link. And these strategies have paid dividends in amassing significant number of customers. Meanwhile, in yet another noticeable move the developers of Facebook have added the call-to-action button on the cover image of the fan pages. With the multitude of options that the button comes with, it is a powder-puff package in its own way.

Talking about the advantages of call-to-action feature, it comes with 7 predefined tags, which make it easier for users to figure out what they exactly want. The features are Book Now, Contact Us, Use App, Play Game, Shop Now, Sign Up, and Watch Video.  Additionally, it influences other big advantages like giving the page owner an account of an exact number of clicks that has occurred & the registrations that came through it which will provide the exact number of conversions that took place from the fan page. The feature is not only going to act as a business accelerating tool for the customers but will also bring eased accessibility to users. The resultant, the customer won’t have to rely on a search engine or technicalities of a website to suffice their needs.

Going by the name it is clearly evident that the purpose of the button is to satisfy your craving for more customers/fans. All you got to do is choose the relevant name for your button, instil the relevant link & click done! And there you are ready with a potential tool which will help increase the footfall on your website. Concluding we can state that call-to-action is all set to become one of the milestone addition to the facebook.  

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